Thousands of fans enter arenas and stadiums to watch their favorite athletes and teams play each year. Whether the teams are successful or not, the surroundings of graphics and signage are extremely important to create the electric atmosphere. Game day signage is important and a direct representation of the brand, boosts the fan experience, and helps create an exciting atmosphere.
Wall Decals
Wall decals are one of the most common advertising tools in sports. The visuals not only create brand awareness but help connect with the fans and convey messages for informational or entertainment purposes. You can effortlessly stick different designs, patterns, or lettering wall decals to almost any surface.
- Wall graphics allow fans see their favorite players and action shots up close! Add and customize graphics to match your team colors or even put an image of your mascot!
- Educate the spectators on the history of the teams by showcasing your winning records and stat breakers! Fans would love to see and study it during a timeout or half time! It gives the fans an opportunity to learn more about the team.
Pole Banners
Pole banners are an additional way to advertise. Branding the exterior of your building is just as important as the interior. Pole banners will be the first thing your fans see arriving at the event and the last thing they see leaving the game. There are multiple options for pole banners which can be easily swapped out or updated throughout the seasons.
Signage
Signage is another tool for advertising your brand. There are many different types of signage you can use to catch the fans’ attention. Signage comes in a variety of shapes and sizes and can be used indoors or outdoors.
- Concession stand signage is crucial to have for when fans are waiting in line for a drink or some snacks.
- When arenas are too big, fans are easily confused, therefore directional signage assists the fans to navigate where they need to go. It’s such a simple yet helpful addition to any venue.
- Show off some branded visuals with sponsorship signage. These visuals will bring recognition to sponsors and corporate partners your team has. The signage will showcase the relationship between the sponsors and the sports teams.
Ground Decals
Ground decals help increase brand awareness as well as assist in directing foot traffic. With custom floor decals, you can improve the visibility and branding while enhancing the customer experience.
- Ground decals are highly visible from a distance. People are accustomed to viewing traditional advertising methods, therefore ground decals are a unique way to highlight your brand.
- You can educate fans with floor graphics and show off facts, information, or achievements.
- Ground decals help control customer traffic and the flow of your arena.
- Add more color and designs with customizing graphics for different locations all around the arena.
Regardless of a team’s record, you want to make sure the fans leave with great memories and experiences. Fans are a vital part of a team’s success by providing support, energy, and financial sustenance while also contributing to the excitement, and entertainment to the sports they love. Signage assists in entertaining and educating your fanbase and will help provide a memorable experience.
